This post may contain affiliate links. This means I may receive a small commission if you purchase something using one of my links. This is at NO extra cost to you and it helps me keep my blog running. For more info, click here.
Looking for ways to grow your blog traffic in 2022, but have no idea where to start?
As bloggers, we ALL wanna get more eyes on our blogs! Getting more traffic to your blog is the first step in going from hobby-blogger to full-time, money-making blogger.
To get you started, I’m sharing 29 ridiculously easy things you can do right now to grow your blog traffic!
Let’s get to it!
This is a jam-packed list, so I highly recommend you either bookmark this page or save this post for later on Pinterest!
1. REVISE + REPUBLISH OLD CONTENT
One of the cool things about blogging is that, as our blogs grow, we tend to get better at writing, marketing, etc.
So, if you got some old blog posts that didn’t do so hot when you first published them- tweak them and then publish ’em again!
This works especially well if these posts are more than a year old. Chances are, they’ll do much better the second time around because you know how to write to your target audience better and how to market your posts on social media!
2. CREATE 5-10 NEW PINS FOR YOUR POSTS
Gone are the days where you could create 1-2 pins for a blog post, pin it to every group board under the sun, and get loads of blog traffic coming your way.
I’m really going to miss those days.
The Pinterest algorithm gods have decided that they’d rather see new, fresh pins versus the same image being pinned over and over again.
Which means you’ll need to create at least 3-5 pins for every blog post you write.
Even if you’re a new blogger, this can be a lot. For 5 blog posts, that’s a minimum of 15 pins.
And if you really want to increase your reach on Pinterest, you’ll be creating closer to 10 pins per post, which would be 50 different pins for just 5 posts.
Obviously this can be pretty time-consuming. BUT it’s a great way to increase your presence on Pinterest and get more visitors to your blog which makes it worth doing, IMO.
3. SCHEDULE YOUR PINS IN ADVANCE
It’s a pretty well-known fact that Pinterest is a game-changer for getting more blog traffic to your website.
To really maximize your reach on Pinterest, it’s important to pin your content to boards during times where users are most active.
The easiest way to do that is to schedule your pins so they get pinned at juuuust the right time.
Personally, I like to use Tailwind to schedule my pins. They’re the only Pinterest-approved scheduling tool which means they really know how to help you get the most bang for your buck.
As much as I love + recommend Tailwind though, I know that it can be a big deal for new bloggers to invest money into something.
If this is the case for you, you can manually schedule pins, too! It just may take longer to find out when the best time to post is for your audience.
To manually schedule a pin on Pinterest, you need to:
- create a pin as you normally would
- in the bottom corner, click publish at a later date
- set the date + time you want your pin published
- click schedule
Keep in mind if you manually pin on Pinterest, you can only schedule up to 2 weeks in advance. I’m not sure if there’s a cutoff on Tailwind, but I do know they’ll let you schedule at least 6 weeks in advance.
4. BRAINSTORM NEW BLOG POST IDEAS
Coming up with new blog post ideas all the time is harder than most people think.
I really struggled with this in my early days of blogging. That’s why I challenged myself to create a whole year’s worth of blog content in one weekend.
If you’re stressed about finding something to write about from week-to-week, I HIGHLY recommend you give it a shot, too!
You don’t have to brainstorm that many posts, of course. But I definitely think you should prepare for your content a little ahead of time so you can have high-quality content ready to-go for your readers!
And honestly? It feels pretty damn good not having to worry about what I should write about all the time. It feels like a huge weight’s been taken off my shoulders.
Struggling to come up with new post ideas for your blog? Check out this post!
5. START A YOUTUBE CHANNEL
Whether ya love it or hate it, video content is quickly becoming ‘the next big thing’ for content creators online.
Tons of bloggers have started YouTube channels to grow their brand overall and drive traffic to their blogs. Although I personally haven’t taken this step yet, it’s definitely something I’ll be looking into in the future!
If you’re interested in starting a YouTube channel for your blog, Hootsuite has a great post on how to get started + some tips for beginners.
6. SET UP YOUR GOOGLE ANALYTICS
If you’re new to blogging and haven’t already, you NEED to sign up for Google Analytics, especially if you plan to monetize your blog.
Google Analytics is pretty much an industry standard for businesses to be able to see your blog’s page views + sessions.
So for brand partnerships, ad networks, etc. you’ll probably be asked to provide the numbers from your GA data rather than the page view counts on your website’s dashboard.
More than that though, your analytics can help you figure out what’s working (+ what’s not) in your blogging business.
If you’ve got a high bounce rate, for example, you can work on trying to improve it by interlinking posts and including a call-to-action in your posts.
7. JOIN TAILWIND COMMUNITIES
Tailwind communities is something I used to think wasn’t worth my time.
But after Pinterest’s algorithm changes, I decided to be more active in the communities. And honestly? I was blown away with the engagement I received!
Seriously, at least half my shares on my original posts come from members in Tailwind communities sharing my content. Which increases the audience I’m reaching and also increases my traffic!
If you’re not using Tailwind communities yet, I HIGHLY recommend you do! You can get started here.
8. WRITE + PUBLISH A LIST POST
No matter the niche, list posts do extremely well.
The top 5 most-visited posts on my blog right now are list posts, if that tells you anything 😉
There’s been a ton of studies that show that list-type posts and headlines with numbers in them tend to drive more clicks and have better engagement.
Why? Well, people love to have a ton of different ideas/examples in one place (that’s probably why you’re here right now!) Also, there’s the psychology behind knowing that the post has a finite end, rather than potentially going on for way too long.
9. WRITE + PUBLISH A HOW-TO POST
Next to list posts, how-to guides are also very well-received and clicked far more often than other types of posts.
One of the things I talk about in this post is how important it is to provide value to your readers.
You want them to learn something from you and think of you as an expert. That leads to more email signups and increased sales down the road because your readers trust what you’re saying.
Which is why how-to’s are the perfect post to write! As long as you’ve done your keyword research and you know what you’re talking about, people will want to read + share your content.
10. CREATE/UPDATE YOUR EDITORIAL CALENDAR
An editorial calendar is a must for bloggers, IMO. It’s a helpful tool that you can use to keep track of what you want to post on your social media and blog.
What does that mean for you? Well, it means you don’t have to worry about creating content every single day/week. You can create the content in advance and have it ready to-go so it goes live without you doing anything!
If you don’t know how to create an editorial calendar, check out this guest post I wrote for Emily over at Love, Em!
11. JOIN FACEBOOK GROUPS
Trying to figure out the in’s and out’s of blogging by yourself is…miserable.
Luckily for you, you don’t have to do it on your own. Take advantage of the (free!!) tools available that you can use to grow your blog!
Like Facebook groups, for example.
These groups are not only a great resource for you to use when you’ve got questions, but it’s also a way to network and connect with other bloggers. This can lead to collaborations, guest post opportunities, etc.
You can also join groups related to your niche and offer helpful insights to the group members there! Sometimes you can link to your posts as a resource but don’t try to force it. Your goal is to just be genuinely helpful.
12. START YOUR OWN FACEBOOK GROUP
Can’t seem to find the right Facebook group for your niche? Start your own group!
This is the perfect way to start creating a community around your brand, and it definitely helps increase your visibility as well!
For more on creating + building your own Facebook group, check out this post from Happy to Blog!
13. GET STARTED ON TWITTER
Is it just me, or does Twitter receive little-to-no love from bloggers?
Twitter is one of the most underrated social media platforms for bloggers. There’s a BUNCH of people on Twitter, but not a lot of bloggers promote their content there versus instagram.
One thing I will say is that if you’re already active on a platform like Instagram, I wouldn’t try to add in Twitter because you don’t want to wear yourself thin.
However, if your target audience isn’t really active on Insta but is on Twitter, it may be worth trying to out to see if you can get a better clickthrough rate there.
14. PUBLISH YOUR CONTENT ON BLOGLOVIN’
Another forgotten platform to promote your blog posts is Bloglovin’.
Obviously this is s less-popular method than somewhere like Instagram, but you never know where your next reader may be! You may find that plenty of people on Bloglovin’ LOVE your posts and you could increase your page views that way.
15. DO AN INSTAGRAM CHALLENGE
If you’ve already started your Instagram, great! One way to increase engagement on Instagram is to do a challenge!
Depending on your niche, you can do art challenges (like #inktober, #drawthisinyourstyle, etc.) or just a general posting challenge, where you post everyday for 30 days.
Instagram is its own beast, so I recommend reading up on how to tackle the algorithm.
16. REPURPOSE OLD CONTENT
If you know me at all, you know I prefer the easy way, rather than the hard way. Which is why I’m a BIG believer in reusing old content to grow your blog traffic.
The way I see it, if you’ve got a piece of content (blog post, YouTube video, etc.) why not reuse the info you’ve already gathered and just package it up in a different way to repurpose for another platform?
For example, let’s say you’ve got a blog post that gets a lot of monthly page views and includes a lot of valuable info. You could then take that info and use to it create a video on TikTok.
Then, you can take that same video to post a reel on Instagram or an idea pin on Pinterest.
Easy peasy, and you didn’t really have to do any extra work! Work smarter, not harder.
17. CREATE A LEAD MAGNET/OPT-IN FREEBIE
Email lists are the bomb diggity for bloggers. This is the bread and butter of your business, because it’s completely yours.
Think about it- if you get a lot of traffic from Pinterest, you’ve gotta constantly change your business practices to keep up with staying at the top of their searches every time their algorithm changes.
But your email list? It’s totally and completely yours. And every time you send out an email, you’re connecting with your audience and driving traffic to your blog.
To grow your email list, you’ll likely need to create some freebies/lead magnets. This can be things like:
- email courses
And more. Figure out what your audience wants/needs and provide them with a worthy freebie.
18. SET BLOGGING GOALS
I truly, 100% believe that setting goals for your blog will help you succeed.
That’s because they’re like your personal roadmap to wherever you want to get with your blog.
If you’re having trouble every day figuring out what the heck you’re supposed to be doing as a blogger, your goals will point you in the right direction.
If you need help setting goals for your blog, read this post right here!
19. TAKE A BLOGGING COURSE
There are some blogging resources out there that I 100% believe are not worth the time or money. Courses are NOT one of these things.
Actually, I think taking blogging courses are one of the smartest investments you can make as a new blogger.
Why? Well, trying to figure out the inner workings of blogging and how to make money blogging takes a lot of time and resources that, as a newbie, you probably don’t have.
So why not spend the money to learn from a trusted source who’s actually accomplished what you’re trying to do?
A few courses I think are worth the investment are the courses offered over at Create and Go.
These courses are a little expensive for brand-new bloggers, but I’ve bought all of them I can honestly tell you they’re well worth it.
Alex and Lauren are reputable bloggers who’ve successfully launched + monetized not just one, but two blogs, in 2 different niches. They now make close to 1 million dollars every year from one of their blogs.
So, in summary, they know what the hell they’re doing. I highly recommend all of their courses if you can afford it! If you’re new to blogging and can only pick one, I’d go with the Launch a Profitable Blog Business course!
20. NETWORK WITH OTHER BLOGGERS
I’ll be honest, I didn’t realize how important this was when I started my first blog.
But reaching out to other bloggers via email, commenting on their blog posts, or interacting in Facebook groups is a great way to connect with other bloggers and can also lead to collaboration opportunities!
If you don’t get to know other bloggers, you can’t really benefit from their experiences and wisdom that they may have for you.
21. WRITE A GUEST POST
Writing guest posts is a great way to get your blog in front of a whole new audience and can also lead to some more traffic.
I’d say one of the most important benefits to writing guest posts is the backlinks you can get from doing them.
Backlinks help increase your DA, a score that helps Google determine how trustworthy and reliable your site is. The higher your DA, the higher you tend to rank in searches (for the most part).
Basically, backlinks are a small part of your SEO strategy, and they’re a bit of a long-game strategy. Nevertheless, they’re very important and you should definitely try to work on them when you can!
22. POST ON YOUR INSTAGRAM STORIES
Your Instagram stories is the perfect opportunity for your followers to get to know you behind-the-screen. This is where you can be less ‘professional’ and more down to earth with your followers!
After 10k followers, you can include outbound links in your stories, and can start directing more people to your blog posts!
23. CREATE AN INSTAGRAM REEL
If you haven’t jumped on the Instagram reel bandwagon yet, girl. You’re missing out on traffic!
Instagram reels are still fairly new, so Instagram is really pushing them. That means the people creating and using reels tend to be rewarded with more views.
This is great for bloggers because it’s a pretty easy way to increase your reach!
Try to catch onto trending challenges and sounds as soon as you can. This will skyrocket your reach and lead to more followers!
24. OPTIMIZE YOUR POSTS FOR SEO
Even as a new blogger, you wanna make sure your website is optimized for search engines from the start.
There’s a LOT that goes into SEO, but just make sure you’ve done your keyword research and you’ve done what you can to help you rank higher on Google.
Here’s an in-depth guide from What Corinne Did on SEO for bloggers!
25. START A TIKTOK
TikTok is one of the best ways to get your blog noticed online right now! Because this app is so new, the algorithm hasn’t really been modified enough to limit your growth.
Which is great because it means you can reach a LOT of people without as much energy being put into keeping up with the algorithm changes.
For some tips on getting started on TikTok, click here to read a great interview from Everyday She’s Sparkling!
26. INTERLINK YOUR POSTS
One of your goals as a blogger is to provide your readers with such great information that they want to keep reading your other stuff. This helps build trust with your audience so when you offer them something to buy, they’re more likely to do so.
That’s where interlinking can help. This is where you provide links to your other posts within a post (this post is full of ’em!)
Interlinking posts is a good way to not only increase your blog’s page views, it can reduce your bounce rate too.
Quick tip: Most bloggers remember to link to their old content in posts, but don’t forget to go back to old posts and link to your newer stuff as well! That way readers who stumble upon your old posts can catch up on your newer content as well.
27. COMMENT ON OTHER BLOGGER’S POSTS
One of, if not the easiest ways to connect with other bloggers is to go and comment on their posts!
When I first started blogging, I’d do this at least once a day and it led to a lot of those bloggers checking out my own blog.
This is a ridiculously easy way to connect with other bloggers. Some bloggers, myself included, will typically go and comment on your blog too! It’s just a nice way to say thanks. 🙂
28. RUN A FACEBOOK AD CAMPAIGN
Although I personally have never run ads on Facebook, there are plenty of bloggers online who’ve had success with them.
I wouldn’t recommend this strategy until you’re making money from your blog and can really invest in your ads. Until you’re making money, I’d stick with free strategies like utilizing social media and SEO.
Alternatively you could try running ads on Pinterest too, but I’ve heard most bloggers tend to have better luck on Facebook.
29. SEND AN EMAIL TO YOUR SUBSCRIBERS
Your email list is one of the best ways to get more traffic to your blog.
These are your peeps and it’s important to keep in touch with them occasionally. So if you haven’t written to your list in a while, take some time to send one out!
You can send them things like:
- update/what’s new on the blog
- promote your products/upcoming products
- helpful tips that they’d benefit from
- freebies just for them
Be sure to include links back to your blog when you can so you can drive some traffic there!
And there you have it, friends! I hope this list helps you continue to drive traffic to your blog, let me know in the comments if there’s something I should add to this list!